Failure to include accurate and up-to-date contact information not only frustrates customers, but may violate the law in some countries. Also ensure that Wallet passes include valid contact information from the issuer and are signed with a dedicated certificate assigned to the brand or trademark owner of the pass. Apps should implement appropriate security measures to ensure proper handling of user information collected pursuant to the Apple Developer Program License Agreement and these Guidelines see Guideline 5.
Apps for reporting alleged criminal activity must involve local law enforcement, and can only be offered in countries where such involvement is active. Submissions to App Review, including apps you make available for pre-order, should be final versions with all necessary metadata and fully functional URLs included; placeholder text, empty websites, and other temporary content should be scrubbed before submission.
Make sure your app has been tested on-device for bugs and stability before you submit it, and include demo account info and turn on your back-end service!
If you offer in-app purchases in your app, make sure they are complete, up-to-date, and visible to the reviewer, or that you explain why not in your review notes. We will reject incomplete app bundles and binaries that crash or exhibit obvious technical problems. Any app submitted for beta distribution via TestFlight should be intended for public distribution and should comply with the App Review Guidelines.
Note, however, that apps using TestFlight cannot be distributed to testers in exchange for compensation of any kind, including as a reward for crowd-sourced funding.
Significant updates to your beta build should be submitted to TestFlight App Review before being distributed to your testers. To learn more, visit the TestFlight Beta Testing page. There are many ways to monetize your app on the App Store. If we find that you have attempted to manipulate reviews, inflate your chart rankings with paid, incentivized, filtered, or fake feedback, or engage with third-party services to do so on your behalf, we will take steps to preserve the integrity of the App Store, which may include expelling you from the Apple Developer Program.
Coming up with a great design is up to you, but the following are minimum standards for approval to the App Store. And remember that even after your app has been approved, you should update your app to ensure it remains functional and engaging to new and existing customers. Apps that stop working or offer a degraded experience may be removed from the App Store at any time.
Come up with your own ideas. We know you have them, so make yours come to life. Your app should include features, content, and UI that elevate it beyond a repackaged website. Apps that are simply a song or movie should be submitted to the iTunes Store.
Apps that are simply a book or game guide should be submitted to the Apple Books Store. If your app has different versions for specific locations, sports teams, universities, etc. Also avoid piling on to a category that is already saturated; the App Store has enough fart, burp, flashlight, fortune telling, dating, drinking games, and Kama Sutra apps, etc.
We will reject these apps unless they provide a unique, high-quality experience. By Jacob Siegal. Don't Miss : 10 crazy Black Friday deals you can already get on Sunday. Chris Smith. Andy Meek. See how many new customers subscribe each day, as well as daily subscription sales, reasons a subscription has been cancelled including billing issues and price increases , and more.
You can also filter this data by app, subscription, and other metrics to analyze performance. View data for downloads of your apps, initiated sales, initiated pre-orders, and estimated proceeds. You can also filter data by date ranges, transaction types, subscription offerings, territories, and other metrics. View your final proceeds for each month, with earnings broken out by territory and currency.
See the rates used to convert your earnings from local currencies when available and any taxes and adjustments applied. You can also download more detailed reports of all transactions, including the number of units sold per app or in-app purchase, for the month.
App Store purchases are safe and simple, so you can start playing, gaming, reading — or just doing — right away. And more than , apps tap into the advanced technologies of Touch ID and Face ID built right into your devices, giving you an additional layer of security. Your purchases are backed by AppleCare. Just contact AppleCare online, by phone or by email.
One of over AppleCare team members will assist you with issues and refunds. See all Newsroom articles. App Store. Open the app. App Store The apps you love. From a place you can trust. Designed for discovery. More about Stories and collections that inform, help and inspire. Curated by experts. Handpicked for you. More about Discover amazing apps with a rich search experience.
Get the details on every app. More about Get the details on every app. Privacy and security. Built into everything we do. Security for every app. At every level. More about Security for every app. You choose what data to share. And with whom. More about You choose what data to share. Dedicated to trust and safety. Apps must adhere to our guidelines. More about Apps must adhere to our guidelines. More about You should never have to worry about inappropriate content.
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